Overview
The Meu Carrefour app was developed to simplify customers' in-store shopping experience. It is an intuitive, agile, and efficient tool that offers immediate access to prices and promotions while shopping in the supermarket. In addition, consumers can create and use shopping lists both online and in-store, scan barcodes, find store locations, and check product prices remotely, among other useful features. This platform is part of a wider omnichannel strategy, unifying all the company's services in a single benefits program: Meu Carrefour. This program offers special offers, and exclusive and personalized coupons, providing an even more convenient and advantageous shopping experience for customers.
Skills
UX/UI Design Packaging Product Strategy Prototype Marketing