Overview
We developed the strategy and creative concept for Walmart.com’s Valentine’s Day campaign. The campaign celebrated moments and ways of sharing love with family, friends, pets, or even through self-care. A dedicated page was created for both desktop and mobile, featuring products related to the illustration themes to help consumers choose the perfect gift. The campaign also ran on social media, generating engagement between customers and the brand.
Illustrations: sanches.cc
Skills
Product Strategy Advertising Marketing